Brief, Idea and Audience

Video coming soon. The recording and full written notes for this lesson are still being produced. What is below is the lesson outline, which tells you what it covers and what you should be able to do afterwards.

What this lesson is for

Know what the video must achieve before picking up a camera.

What it covers

• What is it for, who watches, what should they do
• Length by platform
• Agreeing the brief in writing

Before the video is ready

Work through the points above using the suggested resources on the course page, and bring anything you could not follow to the course discussion. Your instructor reads it.